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Bacardi's Dewar's Portuguese Smooth Series 8 Year Old - Product Launch - just-drinks.com

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Bacardi's Dewar's Portuguese Smooth Series 8 Year Old 

Bacardis Dewars Portuguese Smooth Series 8 Year Old is the first in a new range

Bacardi's Dewar's Portuguese Smooth Series 8 Year Old is the first in a new range

Category - Spirits, whisky, 40% abv

Available - From this week

Location - US

Price - SRP of US$21.99 per 75cl bottle

Bacardi has launched a new range of Port-cask-finished Scotch whiskies under the Dewar's whisky brand.

The Dewar's Portuguese Smooth Series, which is double-aged in Port casks, has been released to celebrate the brand's 175th anniversary. It opens with an eight-year-old variant, called Portuguese Smooth Series 8 Year Old.

The launch follows the release last year of two other Dewar's 'Smooth' lines - double-aged blended Scotch cask-finished ranges matured in Caribbean rum and mezcal barrels.

Commenting on the latest launch, Dewar's North American VP Brian Cox said: "It is about enjoyment, not rules, and through this we are certain that this great whisky will challenge some pre-conceived notions of what standard blended Scotch whisky is about."

To support the release, Bacardi will run a virtual cocktail and culinary class on 28 February hosted by Dewar's master blender Stephanie MacLeod.

In November, Bacardi rolled out a multi-million-dollar television and digital campaign for Dewar's in the US.

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Bacardi's Dewar's Portuguese Smooth Series 8 Year Old - Product Launch - just-drinks.com
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